Erlau was founded in 1828 in Aalen, Swabia. It is the world market leader in tyre protection chains, and a trusted brand for urban furniture.
Erlau, the Swabian hot-house of ideas - designs and manufactures its products in Germany and markets them worldwide. It is a subsidiary company of RUD Ketten Rieger & Dietz GmbH u. Co. KG, which was also founded in Aalen in 1875.
The RUD Group has more than 1,500 employees working in over 120 countries on all continents, and achieves annual sales of more than 170 million euros. It has been officially selected as a "Hidden Champion of the 21st Century".